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Dgital marketing tranding on 2020-2021

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            Tranding on digital marketing on 2020-2021   Digital marketing trends for 2021 move toward   automated and personalization . The tendencies are aimed at offering users super personalized content and to  the pressure on marketers to do so thanks to automation tools powered by artificial intelligence.  There in New updates in Google algorithms and  some  marketing tools also comes at that times  social media tools , Search engine marketing tools , Search engine optimizations tools , and many more tools .  Also Instagram update their features and facebook also update their features and youtube also updates, like instagram launch Reels , Facebook also launch new algorithms and youtube launches shorts video in these think people run their shorts ads and use these upadtes in marketing. During in pendamic in corona viruses and post- pendamic a lot of people have got addicted to the digital world. well E...

Creating A Customer

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                       Creating A Customer  Because the role of your marketing is to move people through a series of stage from cold prospects to rabid fans and promotors , you must first attain clarity on the charactersticts of your ideal customers . you want to get clear on their goals , the challenges they face meeting those goals , and where they spend time consuming information and entertainment . creating a customer avatar will give you this clarity.  other term for customer avatar are buyer persona , marketing persona , and target audience   ,but customer avatar is the term we use through out this part. A customer avatar is a fictional , generalized representation of your ideal customer. Realistically , unless your product or services fist with in a narrow niche , you will have multiple customers avatar for each campaign , people are so much more than their age , gender , ethnicity , religious back...

Understanding the customer journey ( part -1 ) Digital marketing

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            Understanding The Customer Journey In This Part -        ( 1 )  Getting clear on your ideal customer.         ( 2 ) Understanding the value you bring to the marketplace.         ( 3 ) Learning to take a prospect form awareness to raving                           fan. Think about the last important purchase you made . perhaps you bought a car , hired a baby sitter or switch coffee suppliers at your office. chances are you consulted a internet to read reviews get recomandation from friend and family on social sites like Facebook and bond up on the feature option or price of the product or service before you made your choice . Today purchase and purchasing decision are increasingly  made online. Today regardless of what you sell , and online presence are necessary to capitalized on this trend. This new Digital ...